For Immediate Release

Hosted ByNeville Hobson and Shel Holtz

Neville Hobson and Shel Holtz analyze the news in digital and social media for communications professionals.

FIR #319: Return to Work Mandates Damage Engagement and Productivity

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A lot of company leaders believe a return to the office is a prerequisite to raising productivity and employee engagement metrics. A look at the data seems to reveal exactly the opposite: Productivity rose near the start of the pandemic and plummeted when companies began demanding employees come back to the office. Engagement numbers also fell well after the start of the pandemic in 2020, according to the premier engagement researcher. The world of work has changed, whether senior leaders understand that or not, which puts a lot of responsibility on the shoulders of in-house communicators.

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The next monthly, long-form episode of FIR will drop on Monday, March 20.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. Neville’s Asides blog is also available.

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