BBC Verify is the venerable broadcaster’s latest effort to combat disinformation. With a staff of 60 journalists, Verify will provide details about the BBC’s own reporting and debunk disinformation it finds online (as it has already done with a photo purportedly of a Pentagon bombing that was, in fact, AI-generated). Are there lessons in the BBC’s approach that communicators can apply to their companies’ online activities? And will other media outlets follow suit, even as they slash budgets and newsrooms?

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The next monthly, long-form episode of FIR will drop on Monday, June 18.

We host a Communicators Zoom Chat each Thursday at 1 p.m. ET. For credentials needed to participate, contact Shel or Neville directly, request the credentials in our Facebook group, or email fircomments@gmail.com.

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which Shel’s FIR content is selected at Shel’s Link Blog. Shel has started a metaverse-focused Flipboard magazine. Neville’s Asides blog is also available.

Link from this report:

• No, a viral photo does not show an explosion near the Pentagon
• BBC News puts transparency at its heart with BBC Verify
• Explaining the ‘how’ – the launch of BBC Verify
• How BBC Verify found and analysed Russia’s defences
• Marianna Spring on Twitter
• Satellite analysis by BBC Verify has uncovered some of Russia’s extensive defences as it prepares for a major Ukrainian counter-attack.
• BBC launches new 60-journalist team to counteract fake news

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