In this week’s episode, the Marketing Studio Jeff Clark, our resident Rockstar CMO strategic advisor and former Research Director at SiriusDecisions/Forrester turns the tables on our host Ian Truscott and asks for his tips on content marketing in a world of AI.

In the Rockstar CMO virtual bar Robert Rose, Chief Trouble Maker at The Content Advisory, shares a cocktail to end the week and leveraging his Hollywood experience, shares his tips on working on and reading from a script.

Enjoy!

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The people:

• Ian Truscott on LinkedIn and Threads
• Jeff Clark on LinkedIn
• Robert Rose on LinkedIn and Threads

As mentioned in this week’s episode:

• Our experiment in AI-generated marketing content – Mamby Pamby Land
• The coverage of the AI-generated track – Heart on My Sleeve – on the Verge
• Robert’s company: The Content Advisory
• Robert’s book website: Content Marketing Strategy
• Robert’s “Rose Colored Glasses” column for CMI.

Rockstar CMO:

• Rockstar CMO on the web, Twitter, and LinkedIn
• Previous episodes and all show notes: Rockstar CMO FM

Track List:

• Piano Music is by Johnny Easton, shared under a Creative Commons license
• We’ll be right back by Stienski & Mass Media – on YouTube
• Heart on My Sleeve by AI Drake Ft The Weeknd on Youtube.

Listen on: Apple, Amazon, Spotify or wherever you get your podcasts

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