The Creating Content in a World with AI and Script Writing with a Cocktail Episode
This week, Jeff Clark turns the tables on Ian Truscott, asking the questions as Ian shares 5 tips for content marketing in a world of AI and Robert Rose goes all Hollywood with some advice on using scripts.
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In this week’s episode, the Marketing Studio Jeff Clark, our resident Rockstar CMO strategic advisor and former Research Director at SiriusDecisions/Forrester turns the tables on our host Ian Truscott and asks for his tips on content marketing in a world of AI.
In the Rockstar CMO virtual bar Robert Rose, Chief Trouble Maker at The Content Advisory, shares a cocktail to end the week and leveraging his Hollywood experience, shares his tips on working on and reading from a script.
Enjoy!
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The people:
As mentioned in this week’s episode:
- Our experiment in AI-generated marketing content – Mamby Pamby Land
- The coverage of the AI-generated track – Heart on My Sleeve – on the Verge
- Robert’s company: The Content Advisory
- Robert’s book website: Content Marketing Strategy
- Robert’s “Rose Colored Glasses” column for CMI.
Rockstar CMO:
- Rockstar CMO on the web, Twitter, and LinkedIn
- Previous episodes and all show notes: Rockstar CMO FM
Track List:
- Piano Music is by Johnny Easton, shared under a Creative Commons license
- We’ll be right back by Stienski & Mass Media – on YouTube
- Heart on My Sleeve by AI Drake Ft The Weeknd on Youtube.
Listen on: Apple, Amazon, Spotify or wherever you get your podcasts
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