The Making of a Marketer – Season 3 Roundup
Jess and Andy wrap up 2025, season 3, and put a bow on the year that was. What should we expect in 2026 in the world of marketing? Learn more about your ad choices. Visit megaphone.fm/adchoices
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LinkedIn Client Solutions Consultants, Jess Nickerson and Andy Pondillo explore the world of marketing through their unique paths. Each week they tackle a unique topic in the world of marketing, giving listeners the opportunity to live it in the moment through their eyes.
The Making of a Marketer – Mobile Marketing 101
On today’s edition of the show we delve into the universe of mobile advertising and performance marketing. From new restrictions to an AI-driven ecosystem to nuances in human storytelling, how is this industry changing as we head into 2026? To assist we will be joined by Phoena Pang, VP of Global Partnerships at Mintegral. Learn…
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The Making of a Marketer – Roundtable Screen Time & Our Youth
On today’s edition of the podcast, we present our first roundtable! Tackling the growing debate over children, screen time, and how it infuses into the world of digital/social media. We have accumulated an all-star lineup of guests to tackle an evolving discussion. Annie Rusthoven – Chief of Staff at Screen Sanity Steve Turney – Owner…
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The Making of a Marketer – What Does Marketing Consistency Even Look Like?
As marketers preach consistency, technique, and commitment, what does that even look like? How does a marketer become free against short and longterm KPIs? B2B LinkedIn Ads Strategist Jay Rathell returns to the program to help us find frame of mind in a paid world. Learn more about your ad choices. Visit megaphone.fm/adchoices
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The Making of a Marketer – Marketing “Freedom”
On this Friday episode Jess and Andy discuss what it’s like to be completely free creatively when developing marketing strategy. Learn more about your ad choices. Visit megaphone.fm/adchoices
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The Making of a Marketer – Managing Expectations of the Unknown
On today’s episode we revisit our bosses series, welcoming Brandon Strange to the program. As a digital lead, director, and VP at Gow Media, Brandon partnered with Andy in his first years of social media. We will discuss what it was like managing unknown expectations around social in 2014? Building a podcast platform before podcasts…
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The Making of a Marketer – Permission to LoFi
Jess and Andy discuss the conundrum of companies being afraid to utilize LoFi video. Learn more about your ad choices. Visit megaphone.fm/adchoices
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The Making of a Marketer – Promise Driven Marketing
On today’s episode we explore the idea of “Promise Driven Marketing.” How does performance meet promise as we continue our season 3 theme of selling ideas. To assist we welcome Victor Kimble, Chief Marketing Officer of Preston Squire, to the program. Victor specializes in the art of delivering business results, while not losing his creative…
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The Making of a Marketer – Friday Marketing Banter
From risks to rewards. Jess and Andy recap the wild world of marketing over the past few weeks. Learn more about your ad choices. Visit megaphone.fm/adchoices
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The Making of a Marketer – FYRE Returns
On tonight’s episode we welcome Coral View Beach Resort owner Heath Miller to the program. Heath is currently preparing to host the FYRE Coral Pop-Up at his resort. As the controversial FYRE brand makes a return from FYRE Festival, we’re excited to learn what encouraged Heath to partner with the brand? Is Billy McFarland going…
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