Marketing With Empathy

Marketing With Empathy® is the show for brands who want to win the hearts (and carts) of today’s busy families — and earn a trusted spot in their homes. In most households, moms still influence or control 85% of what ends up in the cart — making them a key voice to understand when marketing to families. Join host and 20+ year content strategist, Sarah Panus, as she shares ideas, stories, and strategies to grow your leads and sales. Top 5% of all podcasts and a proud member of the Marketing Podcast Network.

22. Getting Alignment on Your Content Plan

March 30, 2021 MPN 0 Comments

Is there a better way to get alignment on your content plans inside your organization, and reduce push-back and multiple future revisions? Sarah’s advice to help.

21. 9 Ways to Think Like a Brand Editorial Director

March 23, 2021 MPN 0 Comments

Wondering what else you can do to better organize and plan your brand storytelling strategy? Sarah Panus shares advice and insights after extensive research/experience across content marketing roles. JOIN the Brand Storytelling Blueprint mini-course…

20. How to Increase Your Energy Levels, with Caroline Milton

March 16, 2021 MPN 0 Comments

Energy Engineer, Caroline Milton from The Transformation Table, joins Sarah Panus to discuss habits to help increase your energy levels to help you thrive in your career and personal life.

19. Influence vs. Influencer Marketing, with Jason Falls

March 9, 2021 MPN 0 Comments

What’s the difference between influence vs. influencer marketing? Social media, influencer and tech expert, Jason Falls, joins Sarah and shares excerpts from his new book, Winfluence. SHOW NOTES: INSTAGRAM: SIGN…

18. 8 Favorite E-Newsletters for Creative Inspiration

March 2, 2021 MPN 0 Comments

Sarah shares eight of her favorite e-newsletters. What she likes about each of them, and how you can sign up if any sound interesting and creativity-inspiring to you.

17. Micro and Nano Influencer Marketing — Kelly Olexa, Lumanu

February 23, 2021 MPN 0 Comments

What brands should avoid to be successful with influencers; micro and nano influencers; paid social distribution; measurement & Kelly’s mistake you can learn from.

16. All Things Video Storytelling with Emmy-Winner Jesse Roesler, CREDO NONFICTION

February 16, 2021 MPN 0 Comments

Emmy-winning filmmaker, Jesse Roesler joins Sarah to discuss: Authenticity in storytelling; Documentary film; How to find great stories; When to use video; Components of emotional filmmaking; Power of music/sound; Brands as publishers & filmmakers; Best practices for brands partnering w/filmmakers.

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