Amanda’s Playbook

Hosted ByAmanda Russell

Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now.

This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape.

No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.


All Episodes

Don’t Wait for the Invite—Build the Room | The Power of Connection Currency

We’ve all been told to “network.” To ask for the job....

The Fatal Flaw in Marketing Right Now

Two people. Same income. Same education. Same lifestyle. Only one of...

The Power Move Everyone Gets Wrong: Empathy

Everyone keeps talking about empathy like it’s the golden key to...

The REAL Reason People Choose Brands

In this week’s video, we explore why even the most prestigious...

How I Got The Plaza Hotel With ZERO Budget

I didn’t have a budget. Or connections. Or even a fully-formed...

The Influence Paradox: What Our Experiment Revealed

I didn’t set out to disrupt how we measure influence—but that’s...

Why Some Leaders Cut Through the Noise While Others Go Unheard

Nothing teaches you the power of influence more than when you...

Breaking Free From The Status Paradox That’s Limiting Your Growth

What happens when achievement becomes the very thing stopping you from...

I Built a Fitness Empire… Then I Disappeared. Here’s Why I’m Back.

After walking away from YouTube years ago and vowing never to...