Amanda’s Playbook

Hosted ByAmanda Russell

Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now.

This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape.

No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.

Website Subscribe

All Episodes

The School of Influence Podcast

How I Got The Plaza Hotel With ZERO Budget

April 16, 2025 MPN Amanda's Playbook 0 Comments

I didn’t have a budget. Or connections. Or even a fully-formed...

The Influence Paradox: What Our Experiment Revealed

April 10, 2025 MPN Amanda's Playbook 0 Comments

I didn’t set out to disrupt how we measure influence—but that’s...

Why Some Leaders Cut Through the Noise While Others Go Unheard

April 2, 2025 MPN Amanda's Playbook 0 Comments

Nothing teaches you the power of influence more than when you...

Breaking Free From The Status Paradox That’s Limiting Your Growth

March 26, 2025 MPN Amanda's Playbook 0 Comments

What happens when achievement becomes the very thing stopping you from...

I Built a Fitness Empire… Then I Disappeared. Here’s Why I’m Back.

March 19, 2025 MPN Amanda's Playbook 0 Comments

After walking away from YouTube years ago and vowing never to...

Unsexy to Unstoppable: How YETI Became A $300 Status Symbol

March 14, 2025 MPN Amanda's Playbook 0 Comments

How YETI turned an ordinary water cooler into a $300 status symbol through identity, community, and movement—transforming customers into brand evangelists.

41: Unlocking and Unleashing LinkedIn Influence for Yourself – and Your Company

November 3, 2021 MPN Amanda's Playbook 0 Comments

When we talk about influence in social media, we tend to dwell on consumer-centric sites such as Instagram and TikTok. But what about…

40: The Methodology behind Turning CEO’s, Executives and Corporate Leaders into Global Thought Leaders

October 20, 2021 MPN Amanda's Playbook 0 Comments

Why is it that some companies have rockstar founders and CEOs? Why does EVERYONE know the name of say Steve Jobs, but few know the…

39: The Intersection of Social Media, Sales, Employee Advocacy, and Influence

October 13, 2021 MPN Amanda's Playbook 0 Comments

Smart organizations have realized the incredible influence that key employees can and have yielded online. Timothy Hughes, CEO and Co…