Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now. This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape. No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.
This isn’t another show about yesterday’s successes—it’s about creating tomorrow’s playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today’s rapidly changing landscape.
No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.
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Amanda's Playbook is your front-row seat to a living laboratory alongside unfiltered conversations with the people influencing the future of business, culture, creators, and community. Hosted by Amanda, investor, professor, and marketing powerhouse, alongside insightful co-hosts, you'll witness firsthand experiments that bridge the gap between marketing theory and what actually works right now. This isn't another show about yesterday's successes—it's about creating tomorrow's playbook together. Join a community of forward-thinking business leaders, entrepreneurs, and marketing professionals as we challenge conventional wisdom, test new approaches, and document what truly builds influence in today's rapidly changing landscape. No theory. No history lessons. Just real experiments, real results, and real-time adaptations you can apply immediately.
“The most dangerous person in your business isn’t your competitor. It’s the friend who never challenges your thinking.” In this episode, I share why conflict is the exact…
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We’ve all been told to “network.” To ask for the job. Pitch ourselves. Wait for the invite. But what if the real power lies in flipping that script?…
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Two people. Same income. Same education. Same lifestyle. Only one of them will buy from you. This is the fatal flaw in marketing today: we’re still defining audiences…
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Everyone keeps talking about empathy like it’s the golden key to influence. And they’re not wrong — but they’re not quite right either. Empathy isn’t dumping your trauma…
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In this week’s video, we explore why even the most prestigious and established brands are struggling to maintain their edge in an ever-changing market. Elite brands once relied…
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I didn’t have a budget. Or connections. Or even a fully-formed plan. What I did have was an idea—and a camera in the corner of a one-bedroom apartment.…
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I didn’t set out to disrupt how we measure influence—but that’s exactly what happened. When I launched this community experiment, I wasn’t just testing engagement. I was testing…
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Nothing teaches you the power of influence more than when you don’t have it. This realization didn’t come from books or experts—it emerged from those humbling moments when…
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What happens when achievement becomes the very thing stopping you from growing? After my recent Amanda’s Playbook launch event, I received this refreshingly direct feedback: “Great event, but…
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After walking away from YouTube years ago and vowing never to return, I’m back—with a revelation that ironically explains exactly why I left. My journey since those early…
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