Marketing Podcast Network
Marketing Podcast Network

For Immediate Release

The first and longest-running podcast for professional communicators.

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For Immediate Release

The first and longest-running podcast for professional communicators.

FIR #440: Experimenting for Influence
Dec 18, 2024

FIR #440: Experimenting for Influence

Even when they know it has been rigged, people assign a lot of credibility to experiments. When they see the experiment produce favorable results, for example, potential customers…

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FIR #431: The Evolution of Influence
Oct 2, 2024

FIR #431: The Evolution of Influence

In this short midweek episode, Neville and Shel dive into PRWeek’s “The Evolution of Influence” report, exploring the dynamic shifts in how public relations professionals exert influence in…

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