FIR #441: PR, AI, and Social Media Are All Shook Up
Seismic shifts in the online world and in media are roiling the PR world
Read moreThe first and longest-running podcast for professional communicators.
Choose your preferred podcast app or feed.

Current RSS feed profile
The first and longest-running podcast for professional communicators.
Seismic shifts in the online world and in media are roiling the PR world
Read more
Experiments as part of a marketing campaign can sway customers
Read more
Autonomous task completion is coming. Are you ready?
Read more
Does the surge of new Bluesky users suggest it's the heir to Twitter?
Read more
It takes more than an RTO mandate to create connection among employees
Read more
Celebrity endorsements and other traditional campaign moves had little impact
Read more
A Look at the State of Blogging (30 years old) and Generative AI (2 years old)
Read more
Studies show an expectation that CEOs engage authentically online. How far should they go?
Read more
New PRWeek Report Explores Challenges for PR Professionals
Read more
As media sources undergo a seismic shift, authenticity becomes a requirement
Read more