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178: Too much content, UGC vs influencers, Twitter boots Arik!
We discuss a great report from Reuters on how people are...
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177: Bud Light’s messy month, reputation report, how comments lead to content
We talk about Bud Light’s marketing mess and the lessons we...
176: Long-form video, Twitter’s meltdown, marketing skill sets
Documentaries and brand films are just two examples of long-form videos...
175: 5 social media truths, internal comms trends, ‘invisible’ CEOs
We all know that social media is getting more fragmented. What...
174: ChatGPT, de-influencing, going dark on social
We offer our thoughts on generative AI and ChatGPT, advice for...
173: In-house creators, LinkedIn backlash, do you need to be on social to work in social?
Have you noticed who is the face of your favorite brands...
172: Effective influencers, social salaries, data-driven decisions
Does influencer marketing really pay off? We’ll look at how you...
171: Should you stay on Twitter? Audio’s impact, choosing a podcast host
What should your organization be thinking about when it comes to...
170: Short-form video, content careers, 9-person IG team
The social media platforms, and marketers, are prioritizing short-form and live...