Cindy McGovern is the founder of Orange Leaf Consulting and author of the new book Sell Yourself.

Branding expert and author David Aaker returns for his third appearance on the On Brand podcast.

Michelle Mazur is a messaging expert who helps brands of all shapes and sizes craft their own unique and powerful messages.

Guillaume Wiatr is the author of Strategic Narrative and the Principal/Founder of MetaHelm, a strategy consulting firm specializing in helping business leaders craft their strategic narrative.

As Director of Strategy at Smashbrand, Siena Dexter helps both online and offline brands refine their point-of-sale positioning and packaging.

Brett Hyman is the president, CEO, and founder of NVE Experience Agency.

Gina is CEO/Chief Creative Officer of The Craftsman Agency, where she focuses on creating magical experiences and immersive stories for brands like Disney and Microsoft.

Bobby G is a brand growth consultant, author of the forthcoming book Build Your Brand like you Give a Sh*t, and the founder/principal at Propr Design, a Baltimore-based B2B brand growth agency.

Dorie Clark has been named one of the Top 50 business thinkers in the world by Thinkers50