On Brand With Nick Westergard

Hosted ByNick Westergard

On Brand helps organizations and individuals tell stronger stories and build better brands. Each week host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders or those working for innovative brands like Adobe, Ben & Jerry’s, Maker’s Mark, the Minnesota Vikings, The Onion, Salesforce, and Whole Foods. For show notes and more, please visit http://onbrandpodcast.com.


All Episodes

Building Your Personal Brand in the New Year with Lydia Pierre

Coach and consultant Lydia Pierre joins us for an exploration of personal branding to kick off the new year.

The Naughty and Nice Brands of 2021 with Matt Williams

This week we have a special holiday episode of the On Brand podcast with the “Naughty and Nice Brands of 2021.”

Unplugging for the Holidays with Ginni Saraswati

Ginni Saraswati is the owner and founder of Ginni Media and the Podcast Accelerator.

How Marketers Should Plan for AI with Raj Venkatesan

Raj Venkatesan is co-author of the new book The AI Marketing Canvas and a professor of marketing at the University of Virginia.

The Metaverse for Brands (Plus, On Brand Joins MPN!)

Jason Falls of the Marketing Podcast Network joins Nick for a conversation on everything from influence marketing to the metaverse.

What to Do If Your Brand Sucks with Ernie Harker

“If you start off on the wrong foot and your brand isn’t in line with the attitudes or personality of the brand, there’s confusion.” Or, to put it bluntly, your brand sucks. That’s the title of strategist Ernie Harker’s new book. We discuss how to…

Measuring Brand Dominance with Jonathan Tuttle

“Good things take time to build.” In his work as Founding Director of the digital marketing agency Revenue Ascend, Jonathan Tuttle helps brands of all shapes and sizes build good things. How do you know if something in marketing is good?…

Building a Social-First Brand with David Brickley

“People want to interact with people—not brands.” David Brickley has been helping brands interact with their people through his agency STN Digital and his two podcasts Business of Social and Entrepreneur Wrap. This week he joined me as a guest…

The Art of Visual Storytelling with Dan Roam

“We are profoundly visual creatures. We respond to what we see more than anything else.” Dan Roam has spent his career helping people master the art of visual communication and storytelling. His books from Back of the Napkin to his latest, The…