On Brand helps you tell stronger stories and build better brands. Each week, host Nick Westergaard, author of Get Scrappy and Brand Now, interviews marketing and communication thought leaders and innovators from brands like Ben & Jerry’s, Microsoft, LinkedIn, Meta, Crayola, Beats by Dre, Southwest Airlines, Reddit, Spotify, and MailChimp. Watch the full, in-depth conversations and get actionable insights to help you and your brand stand out in a crowded, distracted world. For show notes and more, please visit http://onbrandpodcast.com.
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On Brand helps you tell stronger stories and build better brands. Each week, host Nick Westergaard, author of Get Scrappy and Brand Now, interviews marketing and communication thought leaders and innovators from brands like Ben & Jerry’s, Microsoft, LinkedIn, Meta, Crayola, Beats by Dre, Southwest Airlines, Reddit, Spotify, and MailChimp. Watch the full, in-depth conversations and get actionable insights to help you and your brand stand out in a crowded, distracted world. For show notes and more, please visit http://onbrandpodcast.com.
“Great brands are built, not bought.” To many brands and agencies alike, this has been a big shift in recent years. It’s a shift that has been at the forefront…
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“Our brains are wired to recognize story structure, to help us gain meaning. Our job as communicators is to bring meaning to everything we do.” helps organizations, communications professionals,…
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“How can you find a fun way to get into your story.” That’s what spends most of his time doing. As part of the social media team at Cisco,…
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“I spend a lot of my time at the intersection of branding and social media.” As Global Director of Employee Engagement at Siegel+Gale, helps organizations build brands through improvements…
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On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed a new announcement from Pinterest. The social bookmarking giant’s…
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“Today people are exposed to your brand in a whole new way.” Customers are different than they used to be. We don’t like cold calls. We use our…
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On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed several new Instagram features. These updates to the fun,…
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has been called the Henry Rollins of marketing. Recently, this analogy came to life at Copyblogger’s Authority Rainmaker event where Scott had the honor of preceding Rollins onstage.…
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On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed … JEB! Kidding aside, we discussed Jeb Bush’s recent…
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“The threat of irrelevance has probably never been greater for any company.” As a consultant, investor, and industry thought leader, has spent her career focused on helping companies solidify…
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