“Our brand means many things to many people.” As we cheer from the sidelines and the comfort of our couch on game day, it can be easy to loose sight of the fact that great American sports teams like the Minnesota Vikings are some of our most…

On this week’s Social Sound Bite – recorded live at the  studios in Iowa City – Jay and I discussed some new data on social media sharing that Twitter will want to take note of. After discontinuing support for tweet counts on their…

“Figure out what you’re doing right and do more of it.” This deceptively simple advice should come as a cautionary tale to brands of all shapes and sizes. As a best-selling author and leader of one of the Southwest’s top…

On this week’s Social Sound Bite – recorded live at the  studios in Iowa City – Jay and I discussed a new feature that’s finally on it’s way to Instagram. A constant struggle for community managers keeping their brand’s Instagram…

“If a picture paints a thousand words, then a video packs an even bigger punch. Being able to show versus telling is powerful.” As people consume more and more content online, video is one of the most useful tools for brands. When does video make…

“Every order sold is a story waiting to be told. Everyone has a story to tell.” You won’t meet a bigger advocate for story and its ability to move people than . As Chief Branding Officer at ROBYN, he employs story every day in redefining…

“Nothing is ever, ever going to challenge a good, solid, legible, readable, scalable, beautiful, crafted mark. It’s got the right DNA.” As one of the leading designers working today,  has a thing or two to say about brands. This past…

On this week’s Social Sound Bite – recorded live at the  studios in Iowa City – Jay and I discussed some some new data on how we use social networks. In their most recent quarterly summary of the latest trends in social…

“Most brands don’t risk enough — there’s too much jargon and too little personality.”