Winfluence – The Influence Marketing Podcast

Hosted ByJason Falls

Want Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence – The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There’s a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.


All Episodes

It’s Time for a Gut-Check on Progress in Inclusivity, Diversity and Equity

Jacques Bastien of Shade sits in to talk about connecting with black and brown creators and consumers in the influence space

Winfluence Special: Meet Ace Stone, Marketing Detective

A special feed drop for the holiday weekend from a fellow MPN podcast

What Influencers, Creators, & Brands Need to Know About The Law & Their Business

LegalShield’s Mike Fiffik joins Winfluence to talk about incorporating your creative business, FTC disclosures and more

My Big News and What it Means for Winfluence

Today is Jason Falls’s first day as EVP of Marketing for CIPIO.ai

What is a Micro-Influencer and how do you leverage them?

Stack Influence’s William Gasner joins Winfluence to talk about the world of micro-influencers

How Creators Can Level Up Content & Revenue with Online Courses

Course expert Rocky Buckley shares the path to platinum for content creators everywhere

Tapping into Human Behavior to Be a Better Marketer

Nancy Harhut’s new book helps creatives and marketers dig into the human brain to better persuade audiences

How to Leverage Podcasts as a Guest or Host

Spencer Carpenter of Outlier Audio shares tips for any business to use podcasting for marketing

What Zencastr Has Done to Better Serve Podcasters

Platform CEO and founder Josh Nielsen shares the new and improved product set on Winfluence