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Tap into real emotion with this exercise

Without emotion, you don’t get sales. Use this exercise to tap into the right emotions for your audience.

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Episode 131 – Making the Most of Memberships

  – Memberships are pretty popular these days. It may seem like an easy way to scale your business, but what goes on behind the scenes? Today we’re talking to Nicole Giordano, founder of Startup Fashion, an online community and resource helping thousa…

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The Fertile Ground that is B2B Influence Marketing

Zeno Group’s Michael Brito explains the intricacies of smart B2B influence marketing

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Start At the Molecule: Your Origin Begins With Matter

Personal development takes time. After hitting rock bottom, Veronica immersed herself in the transformative process of self-discovery. While doing that, her natural gifts and talents were being expressed naturally. Through specific, intentional acts and teaching what she learned along the way, she became a Fearless Warrior, helping others to channel the Fearless Warrior within.  Veronica…

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142: Networking in a pandemic, comms planning, PR ethics

In our September 2020 episode, we discuss: Email makes a comeback in internal comms (3:20) Facebook sets limits on ads (5:20) Microsoft’s deepfake detector (6:30) Spotlight: Red Wing Shoes and #LaborDayOn (9:00) Communications planning advice (11:45) PR ethics (24:35) Networking in a pandemic (33:00  ) QUICK NEWS & QUICK TAKES Email is the most-used channel…

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When is Your Business Big Enough?

Lee FeFever shares ideas from his new book about making your business fit your lifestyle.

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When is Your Business Big Enough?

Lee FeFever shares ideas from his new book about making your business fit your lifestyle.

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Tactics vs Strategy: Knowing the Difference

On Episode 15 of take5: The Rethink Marketing Podcast looks at confusing strategy with tactic. The thought that strategy and tactic are the same is a misconception. They each have a very specific definition and purpose in marketing. One simply can’t exist without the other. Send your thoughts, questions or feedback to us at take5@reed5group.com. Learn more about…

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Content Creation vs. Content Production with Brad Smith

“The key is not to create unique content for all of these different places. The key is to create one really good, deep piece of content that’s going to work for your brand.” Brad Smith is the founder and CEO of Codeless, a content production…

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OTS 213: Structure Brings Freedom – Melinda Cohan

Today’s guest is a systems expert helping coaches get over the tedious task of running their business and focus on what they love – the actual coaching of amazing clients! She has worked with thousands of startup coaches over the last sixteen…

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