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5. What’s an Empathy Filter and How Can It Drive Business Results?
Empathy isn’t high-level fluff. Using an empathy-filter helps your brand storytelling perform better to drive stronger engagements and bottom-line business results. The importance of using empathy in your brand storytelling to make an impact. In…
Read More“Black Friday”
On episode 25 of take5: The Rethink Marketing Podcast, Eric and Colin discuss “Black Friday” and why you should get into the game. It’s not just for retail, you need to rethink that notion. The world has been conditioned to think BUY, ENGAGE and CONSUME on the Friday following Thanksgiving. In addition, the day “Black…
Read MoreCoronaTV 11.2 – The Fearless Girl, Rene Huey-Lipton
It’s the week of the 2020 Election in the US and this week, we’ll be focusing less on business and marketing; and more on the America and world we strive to live, work and play in. My guest today is the original Fearless Girl. I really geek out at incredible strategic minds and there’s no…
Read MoreOTS 219: Purpose-Driven Community – Gerry Poirier
Today’s guest is a champion of female empowerment and gender equality. With her 20 years of experience in the finance industry, she has been a FINTECH industry leader at companies such as Credit Suisse First Boston, Lazard Freres, and Equity Growth…
Read MoreTurning CPG Branding Upside Down with Michael Keplinger
“The marketplace has changed so much—there are so many brands on the retail shelf—the packaging is all there is. We turn the traditional brand development world upside down.” As a partner and leader of the research team at brand strategy firm…
Read MoreDines – Studio Blup: How a cutting-edge agency helps brands stay focused on customers
Branding agency leader Dines explains why ‘cool’ doesn’t stop for a pandemic and global brands need Studio Blup’s work more than ever. Dines takes us behind his latest deal with LAB Group
Read MoreRockstar CMO FM #34: The Quibi, Kathryn Strachan, Robert Rose, and a Cocktail Episode
In this week’s episode, Ian Truscott, Editor of Rockstar CMO, talks about Quibi, chats with Kathryn Strachan, the Managing Director of Copy House Ltd, and joins content marketing guru Robert Rose for a cocktail and a chat in the virtual Rockstar CMO bar. — In keeping with this month’s theme on Rockstarcmo.com, building brands on…
Read MoreCoronaTV 10.30 – The Firecracker, Jon Burkhart
Do you need a boost? Want to end the week on a high? Well join me today at 2pm EDT, where my guest will be Jon Burkhart, virtual conference emcee, firecracker questioner and “Beernote” closer. I have no clue what any of those things mean, which is just perfect. I am looking forward to being…
Read MoreEp. 12: The Inside Scoop On Government Contracting With Marissa Neal
Our guest for this episode of Small Business Small Talk LOVES to work in Government Contracting. Marissa Neal, President of MMN Consulting, shares her story and some tips on how to navigate the contracting currents. https://www.mmnconsulting.com/
Small Business Small Talk (www.SmallBusinessSmallTalk.com) is sponsored by:
The Chamber of St. Matthews ( https://www.stmatthewschamber.com/)
Eagle Eye Strategies ( https://eagleeyestrategies.biz/ )
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