MPN

Horton Hears an Audience Shift

On episode #106  of the Rethink Marketing Podcast, Eric and Colin talk about subtle shifts and deafening avalanches in customer preferences.  What do marketers need to know to ensure their messages still resonate with the right audiences?  How do advertisers and brand strategists take a proactive approach to understanding and meeting their target segment’s evolving…

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Create Your First Masterclass

Creating a masterclass is going to help you generate more revenue from your personal brand. In today’s episode, we’re covering the five steps to producing a masterclass that changes the trajectory of your business and your personal brand.

Get your…

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TikTok Creator Marketplace API Opens, Proof of Effectiveness Emerges

Captiv8’s Krishna Subramanian shares seldom seen evidence social influencer engagements produce higher purchase and recommendation intent.

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OTS Encore 165: Grow a Bigger Pie – Melony Swasey

For today’s guest, the joy in real estate sales is forging genuine relationships with her clients. Since 2010, she’s worked closely with home buyers and sellers of all stages of life, guiding them to intelligent, winning decisions. She’s closed…

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David Bancroft – Tech 23: Will HR ever be the same?

The value of LinkedIn, how to develop a network, HR industry growth and challenges, opportunities in cyber & crypto, equality and sales management.

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The How Did I Tech Here, We Are All Liars and Output after an Epic Fail Cocktail Episode

This week Ian Truscott is joined by Jeff Clark, Rockstar CMO Advisor and former Sirius Decisions/Forrester Research Director who is inspired by last weeks discussion with Christina Del Villar and they chat about the evergreen topic on this show – marketing technology and he chooses a classic track to accompany as we wonder how did…

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The Best Products for Your Brand

Let’s talk about the top products for your personal brand. One of the best strategies to generate revenue online with consistency is to have products available at every level. I promise you, this is the best personal branding tip of 2021!

Product…

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How is Name-Image-Likeness (NIL) Impacting Student-Athletes?

Kentucky’s Masai Russell is enjoying the first two months of capitalizing on her name, image, likeness.

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157: Content publishing challenges, trust ‘the long tail,’ comms job titles

Those who create content for blogs and websites are well aware their traffic hasn’t been the same for several years. We discuss a post that tees us up for how you can try and break through – perhaps with email newsletters, influencers and employees. And we get into it a bit about the notion that…

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