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Strong Language with Chris West

Chris West was originally on the show in June of 2020 and tonight at 9pm ET, he joins a handful of elite famous guests making their return to the show. The occasion? The launch (like TODAY) of his new book, “Strong Language: The Fastest, Smartest, Cheapest Marketing Tool You’re Not Using.” I will be minding…

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37: The Case for B2B Influencer Marketing – and B2B Influencer Marketplaces

While most think of influencer marketing in terms of social media users representing consumer brands, what if you are a B2B company….

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The Rich Value of Multiculturalism

Multiculturalism is not just a good idea in marketing, but good practice in life to understand and relate to the rich experiences brought by other cultures.

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How to Free Yourself from Oppression and Trauma

The process of releasing old and current wounds and traumas is not easy., Take it from Rahila Khan who has lived in South Africa under apartheid and the racial and social hierarchy of discrimination and racism. What helped her was learning how to love herself and learning how to re-program her DNA by auditing thoughts,…

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Commitment with Chris Matts

Chris West was originally on the show in June of 2020 and tonight at 9pm ET, he joins a handful of elite famous guests making their return to the show. The occasion? The launch (like TODAY) of his new book, “Strong Language: The Fastest, Smartest, Cheapest Marketing Tool You’re Not Using.” I will be minding my…

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If You Can Look Up, You Can Get Up

The adversities of life are inevitable, and one person who knows about this is Les Brown. However, he has never allowed the trials to get the better of him. He has allowed them to fuel him as he became one of the world’s most renowned motivational speakers. Today he is here to share with us that,’ If You Can Look Up, You Can Get Up.’
Here are three reasons why you should listen to the full episode: 
 

Hear about Les Brown’s journey to success and the things that have kept him motivated over the years.  
Discover the comeback power that lives within you.  
Learn how to stand out in all that you do. 

 
Episode Highlights
How do I handle adversity? 

Les explains that life is full of disruptions and surprises; recent personal experiences reminded him of how true that is. 
Les references Ephesians 6 verses 11-18 to remind us that we will face difficulty but having the Armor of God coupled with characteristics such as courage and resilience will help you overcome these inevitable circumstances.

How do I activate my comeback power?

Les says to activate your comeback power you have to get to the point of saying enough is enough and realize that you have to fight for what you want in life. 
It’s key to realize that in life, there will always be a fight to get what we want but, it is not personal, it’s just the way it is.
People who give up in life don’t recognize their strength. Les says that sometimes people give up on their dreams because of the mindset that makes them feel that these goals are impossible. 
He encourages us to recognize that we cannot be wimps when it comes to achieving our goals. We have to move from being worriers to warriors. 

 
How do I keep going? 

Les shares that even though he faces a personal battle daily, ultimately, the way a person lives is based on what they choose to believe about themself. 
He says people must be willing to work on themselves and envision what they see for their future and not buy into societal norms for attention. 
He also shared that the attention economy that we live in makes it hard to be noticed or be noticeable. However, as an individual, you have to find a way to stand out. He reminds us that we have to persevere because it’s in our DNA to win.

 
Les Shares His Health Story 

Les shared that he has been living with stage 4 Cancer for 29 years and how his faith-based approach to his diagnosis has changed his life. 
Les also shared that both fear and faith are a choice however, a faith-driven life requires discipline to push past fear.

 
How do I stand out?

Les shares that many people are not trying to stand out in life but are merely trying to survive. He says that only a few are willing to sacrifice and fight to get to where they want. 
Les states that the people who have been most influential on his journey to stand out are his biological mother, adopted mother, Mike Williams, and the literary works of Marcus Garvey, Martin Luther King Jr, and Malcolm X. 
He says these people helped him appreciate the value of words and have set the foundation for his career as he now teaches people how to do the same to take people through a transformational process with words.
Les also shares what he has been doing in terms of succession planning for his business and its value-added properties.
He also shares the importance of laughter and happiness. 
Les states that we live in a time where information to reinvent ourselves is easily accessible. He says that if you’re not willing to learn, no one can help you; however if you are willing no one can stop you.

 
Words To Live By

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Troy Ritchie About His Road As An Entrepreneur, Author, and Speaker

Troy Ritchie is the author of “You Got It; Now Go Get It!: Realizing once and for all just how high you can fly” and the Daily Wake Up Micro Podcast. He is also the founder and chief storyteller of Boom Intelligence Group.Troy had been called the “cl

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Hanging Out with Handsome Men

How Mark Herdering Taught Me to Hang Out for a Living

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S3 Ep17: Global Ambassador, Author And Speaker Madeleine Black Talks About Changing Behaviour For Sensitive Subjects

In this episode, I am joined by global ambassador, speaker and author, the amazing Madeleine Black who shares her own horrific story when she was gang raped at the age of 13 and suffered unimaginable trauma. It took years of personal healing to be able to know when the time was right to decide to talk openly about this. Madeleine refers to herself as the Courage Cultivator and is an inpsiration to millions of women all over the world. After growing up with a burden no teenager should ever have to shoulder, she had the heart to carry out the best revenge plan of all; leading a fulfilling and happy life. For Madeleine, forgiveness was the key. True forgiveness takes genuine effort. It takes a real desire to understand those who have done us so much harm. It is the ultimate act of courage. Listen to this amazing heartfelt interview.

@thebcma

Presented by @gordonglenister

Produced by Neil Whiteside at Freedom:ONE

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Horton Hears an Audience Shift

On episode #106  of the Rethink Marketing Podcast, Eric and Colin talk about subtle shifts and deafening avalanches in customer preferences.  What do marketers need to know to ensure their messages still resonate with the right audiences?  How do advertisers and brand strategists take a proactive approach to understanding and meeting their target segment’s evolving…

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