FIR #507: Should Nobody Really Ever Write with AI?
Take a stroll through LinkedIn. You’ll find no shortage of posts stridently deriding the notion that anyone should ever use AI to write for them. While that case…
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The first and longest-running podcast for professional communicators.
Take a stroll through LinkedIn. You’ll find no shortage of posts stridently deriding the notion that anyone should ever use AI to write for them. While that case…
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In this monthly long-form episode for March, Neville and Shel tackle a trio of interconnected themes reshaping the communications profession in the age of AI. The conversation opens…
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In FIR #505, Neville and Shel dig into Hootsuite’s Social Media Trends 2026 report, which argues that social media is no longer just a communication channel — it’s morphing…
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Shel and Neville examine a troubling trend gaining momentum across corporate America: AI washing — the practice of attributing layoffs to artificial intelligence when the real reasons are…
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The president of the International Olympic Committee didn’t have an answer to a question posed to her at a press conference on the final day of the 2026…
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In the February long-form episode of FIR, Shel and Neville dive deep into an AI-heavy landscape, exploring how rapidly accelerating technology is reshaping the communications profession—from autonomous agents…
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AI isn’t replacing communicators — it’s amplifying the value of communication, especially storytelling and strategic writing. In this short, midweek FIR episode, Neville and Shel explore how the…
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AI has shifted from being purely a productivity story to something far more uncomfortable. Not because the technology became malicious, but because it’s now being used in ways…
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The Public Relations Society of America (PRSA) responded to member requests for a statement about the federal immigration crackdown in Minnesota with a letter explaining why the organization…
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The latest BCG AI Radar survey signals a definitive turning point: AI has graduated from a tech-driven experiment to a CEO-owned strategic mandate. As corporate investments double, a…
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