Why vision and values mean so much, getting buy-in from the top, telling stories to drive sales, using content to create awareness, planning for inspiration, the importance of being yourself, top three non-digital new business-winning strategies.

Why marketing needs to work off a new business plan. How to create a new business plan. What makes TFF people different & getting trapped in an elevator with Elon Musk.

Launching Cannabis products, the role of marketing, content marketing and social media, the death of the 30-second commercial, the benefits of influencer marketing, how to address stress, horses as marketers & how to manage complex agency relationships

Fact-based content marketing, the importance of being genuine, regulating social media, the dangers of user-generated content, the Inbound movement, New Year’s digital marketing resolutions, Godwin’s Law and advice for blog writing.

Effectively run conferences & exhibitions using social media, content for lurkers, how to engage new business prospects on social media and how FOMO works.

How to be a CMO’s best supplier Why you should over-service existing business, internal agencies are back! what to do when you get a new boss.

There ain’t no atheists in a foxhole. When times get tough, we all need to access our faiths and beliefs to help us through. Religion, business, sales and turning money into wine.

Fuel podcast Christmas mixtape. Happy Christmas one and all.

Never whistle on a warship, how animation can overcome prejudice, reconstructing the movie theater industry and how Jon Mason became a TikTok star.

The positive aspects of digital marketing, branding through social media, building the Diwali in London festival’s digital presence.