Interviews with leaders of companies from all areas of business on how they generate sales. What tactics do they use for their particular industry and how can you learn new tricks for your industry – all delivered with a jaunty perspective for your listening enjoyment!
Develop your own personal brand, basic rules of sales & marketing for SMEs, Innovative coaching ideas, Is TV advertising dead? Karma-driven business models, sweary bunnies and hot curries.
Why vision and values mean so much, getting buy-in from the top, telling stories to drive sales, using content to create awareness, planning for inspiration, the importance of being yourself, top three non-digital new business-winning strategies.
Why marketing needs to work off a new business plan. How to create a new business plan. What makes TFF people different & getting trapped in an elevator with Elon Musk.
Launching Cannabis products, the role of marketing, content marketing and social media, the death of the 30-second commercial, the benefits of influencer marketing, how to address stress, horses as marketers & how to manage complex agency relationships
Fact-based content marketing, the importance of being genuine, regulating social media, the dangers of user-generated content, the Inbound movement, New Year’s digital marketing resolutions, Godwin’s Law and advice for blog writing.
Effectively run conferences & exhibitions using social media, content for lurkers, how to engage new business prospects on social media and how FOMO works.
How to be a CMO’s best supplier Why you should over-service existing business, internal agencies are back! what to do when you get a new boss.
There ain’t no atheists in a foxhole. When times get tough, we all need to access our faiths and beliefs to help us through. Religion, business, sales and turning money into wine.
Fuel podcast Christmas mixtape. Happy Christmas one and all.
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