The Fuel Podcast

Hosted ByKeith Smith

Interviews with leaders of companies from all areas of business on how they generate sales. What tactics do they use for their particular industry and how can you learn new tricks for your industry – all delivered with a jaunty perspective for your listening enjoyment!


All Episodes

Jeff Swan – Sequence Doctor: Boxing clever to deliver knockout sales

Simple sales strategies for b2b campaigns. Jeff Swan is on hand to deliver easy-to-implement solutions for a post Covid-19 world.

Dines – Studio Blup: How a cutting-edge agency helps brands stay focused on customers

Branding agency leader Dines explains why ‘cool’ doesn’t stop for a pandemic and global brands need Studio Blup’s work more than ever. Dines takes us behind his latest deal with LAB Group

Matt Brown: Building a scalable sales business for hi-tech clients

How to scale a high tech sales business and the art of personal broadcasting. Matt Brown is ambitious, smart and has an instinct for new business that you can’t teach.

Hank Blank: The secrets of network development

Hank Blank is back to show us how to build a network and add value to client and prospect relationships

Ben Potter: How to qualify new business prospects

Turn new business leads into gold with Ben’s simple qualification technique.

Zitah McMillan – Predictive Black: Big data, AI, machine learning and new business

Using AI and machine learning to deliver powerful new business presentations. Fintech Predictive Black wants your agency to grow.

Andy Farmer – ORM: The pros and cons of virtual pitching

How to pitch remotely. Andy Farmer executive strategy director at agency ORM gives hints and tips for managing and winning business under Covid-19 restrictions.

Nick Galanides: Off to the movies! How short films drive new business

Using short films to win business. Scrapping cynicism in the advertising industry. Where ideas come from. Innovation in the pandemic. The good and bad of Tik Tok.

Episode 28: Hank Blank – In the land of opportunities

How is the agency scene in the USA recovering? Hank is the man with the connections who can help us understand.