The Fuel Podcast

Hosted ByKeith Smith

Interviews with leaders of companies from all areas of business on how they generate sales. What tactics do they use for their particular industry and how can you learn new tricks for your industry – all delivered with a jaunty perspective for your listening enjoyment!


All Episodes

Never Mind The Bullshit

Part One, take 2. The advertising supergroup Beehive sit down with Keith Smith and Ian Truscott of RockstarCMO to talk about what it takes to be creative.

Episode 10: Sean King – King Collective

Investor, business mentor, content marketing expert and media entrepreneur Sean talks about Esports, the new business industry and investment opportunities.

How Creativity Really Happens – Part 1

A Fuel exclusive mini-series, exploring the creative process. accident. Luck, timing, skill? Three of some of the UK’s most experienced advertising creative and strategic thinkers discuss how creativity really happens.

Episode 9: Ian Miller – ProQure

Who’d have thought that supplying hand sanitiser would be such a cut-throat business?

Episode 8: Dan Sudron – The Future Factory

How to start winning new business, “what slow down?”, looking for the positives in adverse situations.

Episode 7: Cherry Business Consulting

Fresh territory for prospecting, video content in cars, value exchange, extreme pivoting, waking sleeping giants and virtual pitching.

Episode 6 – Andres Korin, Storkcard

Balancing work and childcare in quarantine, how it takes a village to raise babies and Jeremy Davies explains why you never meet new business people at dinner parties

Episode 5: Alex Kirkpatrick – Incite New Business

Cycling conference calls, markers on walls, “can you tell what it is yet?” these are a few of Alex’s favourite things

Episode 4: Tom Cheesewright – Applied Futurist

Tom’s book, ‘High Frequency Change’, selfish van drivers, machines talking to machines and the future of pizza, cold calling and selling