Month: October 2015
Browse conversations, resources, and show updates from across the network.
Talking Points #45 – 10/29/15
Are you considering messaging apps for your PR or marketing programs? Arik and Kevin share some interesting data from a new survey of the tech and media landscape,…
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Ep #7 Content Marketing with Jon Wuebben
joins us on the Guided Goals Podcast, and we’re going to talk about Content Marketing. Jon is the CEO of , a content marketing platform provider as well…
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How to Develop Fluid Brands with Marty Neumeier
“Brands are not static anymore. They’re fluid.” As the Director of Transformation for Liquid Agency and the author of several books on branding including The Brand Gap and The Brand Flip, has…
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Ep #6: Disruption with Jay Samit
joins us on the Guided Goals Podcast, and we’re going to talk about Disruption. Serial entrepreneur and bestselling author , Disrupt You!, is a digital media innovator who…
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Talking Points #44 – 10/15/15
So what do journalists want from a PR pro? Arik and Kevin share their thoughts. Also, why your company or brand – and your leaders – should express…
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Ep #5: Public Relations with Liz Kelly
joins us on the Guided Goals Podcast, and we’re going to talk about Public Relations for your passion project. Liz is an author, speaker, UCLA Extension Instructor, Columnist…
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Ep #4: The Influencer Economy with Ryan Williams
joins us on the Guided Goals Podcast, and we’re going to talk about . Ryan is a writer, entrepreneur and marketer, and founder of and upcoming book. Ryan…
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Why Your Brand Has to Align with Your Audience’s Personal Brand
“You have to start the conversation by understanding who you’re having the conversation with.” As a professor and Dean at the College of Media and Communication at Texas…
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Social Sound Bite: Twitter’s Identity Crisis + #SocialBrand15 Sneak Peek
On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed some big changes in store on Twitter. Specifically their…
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