Rebranding Best Practices with Jim Heininger
“Rebranding itself signals change.” Change is something that Jim Heininger focuses on extensively in his work as the leader of not one but two agencies. Dixon|James focuses on…
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“Rebranding itself signals change.” Change is something that Jim Heininger focuses on extensively in his work as the leader of not one but two agencies. Dixon|James focuses on…
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The effects of Black Lives Matter, Me Too and Climate change on brand emotion and sentiment and what brands are set for stardom post-Covid-19.
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Brand emotion, employee branding, Persil's "Dirt is Good" and why agencies need to create emotional points of difference.
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In this episode, Ian Truscott, Founding Editor of Rockstar CMO, chats to L.Michelle Smith, joins Robert Rose for a cocktail and suggests something we should take a look…
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Keeping in theme with our month of social media - we want to introduce you to our next Fearless Founders! Please welcome, Jess and Lauren of…
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Arik interviews Marsha Pitts-Phillips, the Diversity and Inclusion Officer for the Minnesota chapter of the Public Relations Society of America, and the president and founder of MRPP &…
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It Shouldn’t Take a National Uprising: Alexis Davis Smith on Multicultural Marketing
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In 2006, Shawn Askinosie left a successful career as a criminal defense lawyer to start a bean to bar chocolate factory and never looked back. His company, Askinosie…
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Digging Deeper - Make Creativity Your Business Advantage
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