MPN

AI colleagues, propaganda or promotion? The Good, the Bad & The Ugly and vegans!

In this episode: Keith & Deb review four of the Marketing Podcast Network’s latest shows: Christy Smallwood – Small Business Success Talk Gordon Glennister – Influence Global Podcast Ian Truscott & Robert Rose – The Rose and Rockstar Debra Eckerling – Goal Chat You can advertise on our network – cheap rates! great offers! Learn…

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A Love Letter to Reading, with Heather Snodgrass

“Whether or not money comes out of this is yet to be seen. The main thing is—does it help people? Is it spreading a good message? That’s ultimately why I’m doing this.” — Heather Snodgrass Actor, author, and debut novelist Heather Snodgrass joins me to talk about her first book, A Love Letter to Reading,…

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The Rockstar CMO Studio: Marketing with a Cause

This week, Jeff shares his passion for marketing for non-profits, and he and Ian explore if their 5 f’in’ marketing fundamentals can be applied to this sector.

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Can AI Beat the Market?

Artificial intelligence is transforming investing and financial decision-making — but can it really outperform human experts? AI promises faster insights and smarter predictions, but the markets are complex, unpredictable, and driven by human behavior. In this episode, we’ll hear from Tippie’s Ashish Tiwari, who studies how AI is entering the world of investing and what it…

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Data-Backed Decisions: Smarter Marketing in Senior Living with Carsten Ellsworth

In this episode of The Move In, Carsten Ellsworth, Marketing Director at Avista Senior Living, discusses the importance of data in senior living marketing. He emphasizes the need to let data guide storytelling rather than forcing data to fit preconceived narratives. The conversation explores the emotional complexities of the sales cycle in senior living, the…

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Episode 46. Demonic Possession, Ghost Shows and Ed Gein

Don Draper’s Den is the podcast where marketing meets martinis. Hosts Chris Carratello and Ernie Dimalanta riff on branding blunders, sales strategies, and whatever else bubbles up in conversation. Expect hot takes, laughs, and zero PowerPoints. New episodes every Tuesday at 7 PM. Tune in, sip up, and settle into the Den. #Marketing #Sales #Branding…

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FIR #486: Measuring Sentiment Won’t Help You Maintain Trust

Sentiment analysis has become a default metric for communicators. If sentiment is positive, trust must be high. But if your company’s words are diverging from its actions, trust could be eroding while sentiment remains constant. You won’t know until it’s too late. The new metric to consider is “trust velocity.” Neville and Shel unpack it…

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How Does the Book Submission Process Work? | Episode 12

Write a proposal, research agents and publishers, query, wait, rinse, repeat.

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Life Is Short, So Ray Blakney Sold Everything And Moved To Mexico. That’s When The Adventure Began!

Ray is an entrepreneur who grew up in Turkey and now lives in Mexico with his family. Like many, he once believed there was a path he was supposed to follow: after college, he expected to become a computer engineer, build a retirement plan, and retire at 66 to “finally start living life.” But fate…

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