When times get tough (or even when they aren’t), here’s one superpower that’s not mentioned as often as it should: tenacity. Ford Saeks gets it and makes the integral connection between tenacity and innovation. It is a prerequisite? An enabler? A catalyst for future growth? We’ll discuss, along with “controlling the controllables,” thinking big AND…
Read More
Why marketing needs to work off a new business plan. How to create a new business plan. What makes TFF people different & getting trapped in an elevator with Elon Musk.
Read MoreExpert Bill Hartzer shares research on the effectiveness of new top level domains on Digging Deeper
Read More
I had a conversation with an old friend and prospective client last week about a challenge her business is facing—attracting men to use their service. They have a new spokesperson they’ve tapped to help with that effort, but they have no idea what…
Read More
After a brief holiday hiatus, the On Brand podcast is back for 2021! And we’re kicking things off with an exciting new topic and guest. As we’ve discussed in various episodes through the years, leadership is critical in the development of standout…
Read More
On episode 45 of the Rethink Marketing Podcast, we chime in on understanding when (if ever) multiple calls to action can make a big difference for marketers and the businesses they represent. Marketing theorists find themselves in one of two camps: those who advocate for a single, clear call to action and those who espouse…
Read More
Why and how you can add video to your organization’s communications toolkit. Sarah’s conversation with video storytelling expert and coach, Mary Knox Miller of Harvard Business School and owner of maryknoxmiller.com. SHOW NOTES: …
Read More
Where do I start with body language expert and analyst, Scott Rouse? By day, he trains law enforcement and the military in interrogation and body language. By night, he swindles millions from card sharks in high stakes games of poker. OK, that last line was a lie or was it? Can you tell? Scott Rouse…
Read More
Today’s guest is a Growth Strategist who helps small business owners grow their companies without sacrificing the other parts of their lives. When business owners feel overwhelmed by the amount of work they have to do, he helps them create the…
Read More
Today’s guest is passionate about promoting gender equality within the workplace, empowering women to express confidence, and helping them build a winning career game plan. After experiencing many career pivot points of her own, she now is focused…
Read More