For Immediate Release

Hosted ByNeville Hobson and Shel Holtz

Neville Hobson and Shel Holtz analyze the news in digital and social media for communications professionals.


All Episodes

FIR #297: A Stirling Example of Augmented Reality

A Scottish City is the First to Deliver a Citywide AR Experience

FIR #296: What Elon Musk Can Learn from Patrick Collinson

Twitter’s mishandled layoff stands in stark contrast to the compassionate approach taken at Stripe

FIR #295: The Value-Add Potential of NFTs

At an NFT conference in London, the buzz wasn’t about digital art investments

FIR #294: What Hath Elon Wrought?

Interbrand is advising companies to pause Twitter advertising. Here’s why.

FIR #293: Big Changes at Wikipedia

Non-Wiki Tech Will Make Life Easier for New Volunteer Editors

FIR #292: The Sure And Steady Evolution of NFTs

From Anthony Hopkins to a San Diego car wash, savvy creators are experimenting and succeeding

FIR #291: Adding AI to Applications

Standalone AI tools are fun but baking them into larger applications is where the real benefits happen

FIR #290: Alas, Poor GIF, We Knew You Well

Time is running out for the venerable GIF

FIR #289: Bloggers, AI, and the Future of PR

A New Blogger Survey, DALL-E 2 Coming to Office 365, and More