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Rockstar CMO Studio: What say you Simon?
This week Ian and Jeff are joined by a special guest, Simon Daniels, for his take on the 6Sense Inspire event.
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The Rose & Rockstar: AI is Fiiiiiine
This week in The Rose and Rockstar, Ian and Robert discuss a new report on AI from the queen of the internet.
The Rockstar CMO Studio: 5 F’in’ Event Tips
Ian and Jeff discuss event planning, inspired by a recently published report from Forester that shared that budgets are flat or down for two-thirds of event teams.
The Rockstar CMO Solo: Creating ART with Content Marketing
This week, Robert couldn’t make it to the bar, so Ian goes solo with his ART.
The Rockstar CMO Studio: Cathy on Acquisitions
This week, Cathy makes her monthly visit to the studio, and, inspired by Salesforce’s acquisition of Informatica, they discuss their experiences with acquisitions.
The Rose & Rockstar: Uncommon Value
Welcome to The Rose and Rockstar – with the Chief Troublemaker...
The Rockstar CMO Studio: Being the Voice of the Market
Ian and Jeff discuss a new role for the CMO, being the voice of the market, not just of marketing.
The Rose & Rockstar: Epissedomology
This week in The Rose and Rockstar, Ian laments a missed opportunity for the podcast’s name as Robert shares tips on using AI for research and introduces him to epistemology.
The Rockstar CMO Studio: The Post Sale CMO
Ian and Jeff discuss an article that Ian wrote this month for CMSWire, “Customer Loyalty in the Experience Economy – the CMO’s Perspective.”