Jul 31, 2014
Talking Points #5 – 7/31/14
Guest co-host Lionel Menchaca of W2O Group talks about his role there, his pioneering work in social media at Dell and why he sought a new direction for…
Read moreMarketing Podcast Network
Month: July 2014
Browse conversations, resources, and show updates from across the network.
Jul 30, 2014
Rachelle Lucas on Travel as Work
Rachelle Lucas is a writer, spokesperson, and videographer. A foodie with a zest for life and passion for travel, Rachelle has been blogging since 2007. As her wanderlust…
Read more
Jul 24, 2014
Talking Points #4 – 7/24/14
Digital transformation is underway at companies of all sizes – but how is it going? Arik and Kevin discuss a report tracking the benefits and challenges of the…
Read more
Jul 23, 2014
Nathan Latka on Scaling Creativity
At age 24, Heyo CEO and Founder Nathan Latka may be our youngest Work Talk Show guest yet. However, Nathan has quite a few accomplishments under his belt.…
Read more
Jul 17, 2014
Talking Points #3 – 7/17/14
What’s the secret to making memorable videos for YouTube? What are big brands thinking about in terms of their approach to global social media and paid media? Arik…
Read more
Jul 16, 2014
Dorie Clark on Batching Tasks
Dorie Clark is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review and Forbes. Recognized as a “branding expert” by the Associated Press…
Read more
Jul 10, 2014
Talking Points #2 – 7/10/14
Arik and Kevin discuss some projections for spending on digital among CMOs, a new take on the “Every Company is a Media Company” mantra, suggestions for future job…
Read more
Jul 9, 2014
Liz Presson on Working Remotely
Liz Presson is an entrepreneur who uses community building, both internally and externally, to build better businesses. She was the founding employee of two digital media startups, including…
Read more
Jul 3, 2014
Talking Points #1 – 7/3/14
Arik and Kevin discuss a survey of PR pros about paid media, blogging habits and best practices, GE’s new “Pressing” site and Facebook’s controversial A/B testing in the…
Read more
Jul 2, 2014
Tim Brechlin on Getting Weird with Work
Tim Brechlin is the Digital/Inbound Marketing Manager at WhatCounts, an email marketing provider with a virtual team distributed nationwide. For his part, Tim is located in Madison, Wisconsin.…
Read more