Do you ever feel like your writing has to be perfect before you can share it? You’re not the only one. Many first-time authors get stuck revising the same sentences over and over. But here’s the truth: your first draft isn’t supposed to be perfect—it’s supposed to get your ideas out of your head and…
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In this episode, Andrew Lee Miller shares a critical post-funding sales strategy with Tony Small, CEO of Hey Libby, that could dramatically accelerate their growth — segmentation by customer size. “You’ve got to separate your prospects into two buckets — big multi-location chains and solo operators — because the messaging, outreach, and sales motion should…
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If you want to keep your agency thriving, you’d better do everything you can to understand your audience. 75% of regular, everyday buying experiences are emotion-driven and Rob Harrison-Plastow’s company SourceNine has created a tool called the Empathy Framework. This tool helps companies build customer engagement strategies that foster trust, deepen loyalty, enhance satisfaction, and…
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In this episode of Marketing Distilled, our Master Distiller interviews Bart Caylor. Bart Caylor is the president and founder of Caylor Solutions, a marketing agency that specializes in serving the education industry, especially higher education institutions. In this episode we talk all about the ins and outs of higher education marketing. Topics Covered: Higher Education…
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Cynthia Kane is the author of the new book The Pause Principle: How to Keep Your Cool in Tough Situations. A leading voice in intentional communication, Cynthia has helped over 70,000 people become less reactive and more kind, honest, and helpful in how they speak to themselves and others. Through her bestselling books, DailyOM course,…
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This week in The Rose and Rockstar, Ian asks Robert about lessons from his successful podcast and if he’d start This Old Marketing today.
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Start your weekend off right with a little motivation and exploration around the world of Podcast Marketing with Casey Cheshire 🎤. As we learn more about what it takes to stand out. How are personal brands making themselves sizzle when it comes to the art of a podcast? Learn more about your ad choices. Visit…
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