The first and longest-running podcast for professional communicators.
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The first and longest-running podcast for professional communicators.
Brands have been tripping over themselves to jump on the Web3/metaverse/NFT bandwagon, but few have articulated a strategic and comprehensive approach at the level Starbucks has. In this…
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According to one definition, unbranded content “isn’t specifically about your company but is relevant to your industry or product in some way.” There are unbranded videos like this one…
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If you peruse search results for “the metaverse,” it will seem like half the content you find focuses on defining it. At Nvidia, executive Richard Kerris thinks it’s…
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Research conducted by Google found that nearly 40 percent of Gen Z are using Tik Tok and Instagram for search instead of Google. It’s a real-world example of…
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A lot is fueling the debate over whether workers should be able to continue working remotely, at least some of the time, or get themselves back to the…
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Topics up for discussion in the monthly long-form episode include the following:L Are holograms about to go mainstream? There is outrage over revelations of massive wrongdoing by Uber.…
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Soon golfers and fans of the sport will be able to interact one-on-one with the legendary Golden Bear, Jack Nicklaus. Well, not Nicklaus himself, but his digital twin.…
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While some assume NFTs are on their way out as the value of digital artwork has plummeted, brick-and-mortar retailers are increasingly finding ways to offer the ability to…
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For years, Ernst & Young auditors have been cheating on an ethics test required for them to retain their Certified Public Accountant status. The U.S. Securities and Exchange…
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Big Four accounting firm KPMG has committed $30 million to the metaverse in order to establish an “innovation hub” and train employees so they will be prepared to…
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