Marketing With Empathy® is the show for brands who want to win the hearts (and carts) of today’s busy families — and earn a trusted spot in their homes. In most households, moms still influence or control 85% of what ends up in the cart — making them a key voice to understand when marketing to families. Join host and 20+ year content strategist, Sarah Panus, as she shares ideas, stories, and strategies to grow your leads and sales. Top 5% of all podcasts and a proud member of the Marketing Podcast Network.
Align your purpose and your paycheck with a storytelling model. Brand story strategist, TEDx speaker coach and Entrepreneur, Shereese (Reesy) Floyd and Sarah discuss how using storytelling in difficult conversations can lead to action and better connections.
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Founder and CEO, Paige Arnof-Fenn joins Sarah to discuss what it takes to establish your personal brand during your career. Advice to those in search of manifesting their own personal brand.
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Entrepreneur and Author, Lisa Gerber, joins Sarah to discuss how purpose-driven leaders can fuel their work by putting themselves out there through storytelling. + A peek into Lisa’s new book.
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The Marketing With Empathy brand storytelling podcast is 1-year old! Sarah recaps her learnings, insights and yes, a blooper you don’t want to miss at the very end!
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How Heidi Collins’ experience as a National TV News Anchor prepared her for creating brand videos. Journomarketing, what’s working well, advice when growing your video plans, + inside scoop on Sundance for brands.
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(Part 2) – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares more about the brand’s Emmy-nominated reality series: Small Business Revolution. What’s next, learnings and measurement. VIEW SHOW NOTES: …
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Part 1 – Deluxe Corp. Chief Brand and Communications Officer, Amanda Brinkman, shares what it took to create their Emmy-nominated reality series now in its 6th season. + Advice for brands, team structures.
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What Sarah learned from the repurposing content test she did while pausing new podcast content for two months to spend more time with her kids. This episode recaps learnings (good and bad), implications and next steps.
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M.M.LaFleur’s Brand Editor, Caitlin Abber, joins Sarah to share the inside scoop on their high-quality email newsletter and The M Dash digital magazine/blog. Best-in-class brand storytelling examples you need to know about.
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Sarah walks you through her favorite content brainstorming technique which you can do solo or with a team to generate oodles of content ideas, quickly. SIGN UP FOR FREE MIND MAPPING VIDEO TUTORIAL from Sarah: BRAND STORYTELLING ACADEMY:
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