AI-Driven Marketing: Elevating SMEs to New Heights
Episode 17 of the AI in Marketing: Unpacked podcast, with Jeff Coyle
Read moreAI conversations for people doing the work. Your best people are brilliant, but they're buried. Research shows high-performing teams lose nearly 70% of the week to Admin Drag, the data entry, re-keying, and status updates that were never the actual job. You're paying for expert judgment and getting expensive busywork. The AI Hat Podcast is where practitioners, not futurists, talk about fixing that. Host Mike Allton, Director of Partner-Led Growth at Agorapulse and founder of The AI Hat, sits down with operators, revenue leaders, marketers,…
Who is this show for?
“AI for Business Leaders: The AI Hat Podcast” is designed for business leaders and decision-makers across all industries who are ready to explore and implement AI solutions for business growth. Whether you’re new to AI or seeking to expand your current AI initiatives, this podcast offers clear guidance and expert insights.
What can you expect from this show?
Join your host, Mike Allton, founder of The AI Hat [https://theaihat.com/], as he breaks down AI concepts and explores practical applications for businesses of all sizes. Each episode features insightful conversations with AI experts and business leaders who share their experiences, strategies, and best practices. You’ll learn how to:
‣ Identify AI opportunities within your specific industry and business model
‣ Develop a human-centered approach to AI adoption
‣ Implement AI solutions to improve efficiency, productivity, and decision-making
‣ Navigate the evolving AI landscape and stay ahead of the curve
About your host, Mike Allton
Mike Allton is a digital marketing expert with a passion for helping businesses thrive in the age of AI. As Chief Storyteller at Agorapulse and founder of The AI Hat, Mike brings his experience and straightforward approach to deliver practical AI insights and actionable advice. Connect with Mike on LinkedIn: https://www.linkedin.com/in/mikeallton/
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AI conversations for people doing the work. Your best people are brilliant, but they're buried. Research shows high-performing teams lose nearly 70% of the week to Admin Drag, the data entry, re-keying, and status updates that were never the actual job. You're paying for expert judgment and getting expensive busywork. The AI Hat Podcast is where practitioners, not futurists, talk about fixing that. Host Mike Allton, Director of Partner-Led Growth…
Episode 17 of the AI in Marketing: Unpacked podcast, with Jeff Coyle
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How can your business truly stand out in a crowded content landscape? Are you maximizing the expertise of your subject matter experts (SMEs) to create high-impact content? And…
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Episode 16 of the AI in Marketing: Unpacked podcast, with Eva Dong
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The adoption of AI in marketing can be challenging, but when done right, it can lead to significant success. However, understanding how to effectively leverage AI can often…
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Struggling with how to actually apply AI to your day-to-day marketing tasks? You’ve heard the hype: artificial intelligence is transforming the marketing landscape, offering innovative solutions to enhance…
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Episode 15 of the AI in Marketing: Unpacked podcast, with Danchez
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My first real aha moment with AI in marketing was when I discovered and personalized a prompt sequence that enabled AI to help me prepare for podcast interviews,…
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Episode 14 of the AI in Marketing: Unpacked podcast, with Ashley Gross
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Are you overwhelmed by the never-ending demands of content creation? Have you tried using AI tools but found the results inconsistent or lacking the human touch? Many marketers…
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Episode 13 of the AI in Marketing: Unpacked podcast, with Kimberly Anderson-Mutch
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