A whole lot of small business success starts with personal development. In recent episodes of the Businessese Influencer Marketing Podcast, we’ve talked about fixing your entrepreneurial mindset, joining a mastermind group,

You’ve started your own business, and it’s doing well. Better than well, actually! You have more work to do than you have hours in the day. It’s a good problem to have. Only, you don’t spend as much time you like pitching new opportunities to grow yo…

Getting started with a website can be intimidating. We’re not even talking about building your business and the marketing, financial, and legal considerations that go along with it— we’re talking about the actual creating and maintaining of your site.

“What is my mission? What is my brand story?” They say that a dream without a plan is just a wish. That a goal is a dream with a plan and a deadline. We’re going to say that a business without a dream, a goal, a plan, and a deadline is a mess.

We often talk about just how much the online landscape has and continues to grow and change. Algorithms and rules are evolving at a rapid clip, as is the mindset of those who work in this space as they approach their work as a business rather than a ho…

When you’re investing your best time into your best activities, that is true productivity. Amber De La Garza Feeling overwhelmed, out of time, too busy working in your business but not on your business? Being an entrepreneur means having a never-endi…

As they establish their online business and begin to monetize their website and social channels, many bloggers and influencers opt to join influencer networks— agencies that connect influencers to brands, handling the lion’s share of the details so con…

There’s a myth within the influencer community that sponsored content doesn’t do as well as other content. Here’s the thing though: that myth is really not true, as long as the sponsored content is done the right way.

The life of a solo entrepreneur can be isolating, at times. Without the benefit of an office environment and co-workers to speak to about the day-to-day workings of your business, who understand the nuances of your common goal—building and selling your…

Being a business owner can mean doing scary things that fall outside of our comfort zones. A lot. There’s the insecurity that comes before launch, wondering if anyone cares about what you provide— whether that’s a product, service or blog post: