141: Bonus/Brands taking a stand
Arik examines the complex topic of companies and brands making the decision to take a public stand on politics and key societal issues. LINKS Most Loved Brands 2020…
Read moreGet relevant news and advice about public relations, corporate communications, social media and marketing each month from Arik Hanson and Kevin Hunt. Arik is a solo marketing and communications consultant in Minneapolis/St. Paul and Kevin leads corporate communications content, channels and analytics at General Mills.
Arik examines the complex topic of companies and brands making the decision to take a public stand on politics and key societal issues. LINKS Most Loved Brands 2020…
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In our August 2020 episode, we discuss: Instagram Reels (3:00) Cision’s State of the Press Release (5:50) Employee perspectives on COVID-19 (9:05) Spotlight: Country Time’s bailout relief fund…
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In our July 2020 episode, we discuss: Edelman’s Trust Barometer Special Report: Brand Trust in 2020 (3:40) What Black Lives Matter supporters want brands to do (4:45) What…
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Arik interviews Marsha Pitts-Phillips, the Diversity and Inclusion Officer for the Minnesota chapter of the Public Relations Society of America, and the president and founder of MRPP &…
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In our June 2020 episode, we discuss: The aftermath of the death of George Floyd and the communications aspects (2:30) Instagram’s new payouts for influencers (12:00) How podcasting…
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Arik interviews Casey Hall of Lumberjack Social. They discuss several trends in social media to pay attention to during the COVID-19 pandemic: Executive use of social media, brand…
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In our May 2020 episode, we discuss: Cision’s 2020 Global State of the Media Report (3:50) CEOs seeing record engagement on LinkedIn (5:20) The role of social during…
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GlobalWebIndex Social media flagship report: The latest social media trends to know for 2020 MORE INFORMATION TheTalkingPointsPodcast.com Apple Podcasts page Spotify page Subscribe to Arik’s weekly email SPONSOR…
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Thank you for listening. We understandably devoted most of our time in this episode to discussing various aspects of COVID-19 communications. Please take note of a Minnesota PRSA…
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LINKS How social networks are surging and changing during the COVID-19 outbreak Content marketing that is truly making a difference during the COVID-19 outbreak Blue Cross joins Allina…
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