Social Sound Bite: What Goes Into the Instagram Algorithm
On this week’s Social Sound Bite – recorded live at the studios in Iowa City — Jay and I discussed a recent report on how Instagram’s algorithm works.…
Read moreOn Brand helps you tell stronger stories and build better brands. Each week, host Nick Westergaard, author of Get Scrappy and Brand Now, interviews marketing and communication thought leaders and innovators from brands like Ben & Jerry’s, Microsoft, LinkedIn, Meta, Crayola, Beats by Dre, Southwest Airlines, Reddit, Spotify, and MailChimp. Watch the full, in-depth conversations and get actionable insights to help you and your brand stand out in a crowded, distracted world. For show notes and more, please visit http://onbrandpodcast.com.
Choose your preferred podcast app or feed.

Current RSS feed profile
On Brand helps you tell stronger stories and build better brands. Each week, host Nick Westergaard, author of Get Scrappy and Brand Now, interviews marketing and communication thought leaders and innovators from brands like Ben & Jerry’s, Microsoft, LinkedIn, Meta, Crayola, Beats by Dre, Southwest Airlines, Reddit, Spotify, and MailChimp. Watch the full, in-depth conversations and get actionable insights to help you and your brand stand out in a crowded,…
On this week’s Social Sound Bite – recorded live at the studios in Iowa City — Jay and I discussed a recent report on how Instagram’s algorithm works.…
Read more
"Branding is complicated when you try to define it." If there was an ongoing theme of the On Brand podcast, this week's guest hit the nail on the…
Read more
On this week's Social Sound Bite – recorded live at the studios in Iowa City — Jay and I discussed some recently released numbers from both Facebook and…
Read more
“The art of the question has fundamentally been lost.” As a global speaker and consultant in digital marketing and sales, Marcus Sheridan has made name for himself and…
Read more
On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed some new stats on Instagram Story use vs. Snapchat…
Read more
"The only way to stand out is to build a brand." B2B marketers often focus most of their energy on sales funnels, lead generation, and analytics. But how…
Read more
On this week's Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed recent "rogue tweets" from Badlands National Park, in…
Read more
"You are the steward of the cluster that’s drawn to your brand.” Today, we’re simultaneously in control of our brands and not in control, as we build an…
Read more
“Brands that we look to, that are charismatic, know their audience. They know who they are.” Stories, personality, and experiences are the building blocks of modern brands of…
Read more
“All advice is bad advice unless it’s contextualized to you.” As marketers and brand builders, we get advice left and right. Do this, not that. Send this many…
Read more