On Brand helps you tell stronger stories and build better brands. Each week, host Nick Westergaard, author of Get Scrappy and Brand Now, interviews marketing and communication thought leaders and innovators from brands like Ben & Jerry’s, Microsoft, LinkedIn, Meta, Crayola, Beats by Dre, Southwest Airlines, Reddit, Spotify, and MailChimp. Watch the full, in-depth conversations and get actionable insights to help you and your brand stand out in a crowded, distracted world. For show notes and more, please visit http://onbrandpodcast.com.
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On Brand helps you tell stronger stories and build better brands. Each week, host Nick Westergaard, author of Get Scrappy and Brand Now, interviews marketing and communication thought leaders and innovators from brands like Ben & Jerry’s, Microsoft, LinkedIn, Meta, Crayola, Beats by Dre, Southwest Airlines, Reddit, Spotify, and MailChimp. Watch the full, in-depth conversations and get actionable insights to help you and your brand stand out in a crowded, distracted world. For show notes and more, please visit http://onbrandpodcast.com.
On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed something of a throwback campaign. Hearkening back to the…
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“It’s not about the name. It’s about the product you deliver and the service around it.” Service and customer experience are at the very heart of the Suitsupply…
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Was Dr. Watson from the Sherlock Holmes stories the original brand manager? That’s the theory posed at the top of the show. Scott is the executive editor and co-host of the…
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On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed a flurry of recent announcements from Instagram. Specifically, the…
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“Great brands demonstrate unity not uniformity.” Branding is a tricky topic. It’s both an art and a science. It’s about consistency yet not being so consistent that your story…
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On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed a recent item in the news. Minnesota dentist Walter…
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On this week’s Social Sound Bite – recorded live at the studios in Iowa City – Jay and I discussed a new announcement from Facebook. While YouTube is the…
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“Great brands are built, not bought.” To many brands and agencies alike, this has been a big shift in recent years. It’s a shift that has been at the forefront…
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“Our brains are wired to recognize story structure, to help us gain meaning. Our job as communicators is to bring meaning to everything we do.” helps organizations, communications professionals,…
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“How can you find a fun way to get into your story.” That’s what spends most of his time doing. As part of the social media team at Cisco,…
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