This week, Jeff is back from vacation, and he and Ian pull 5 f’in’ things from the latest quarterly Gartner CMO Journal report.

This week in The Rose and Rockstar, over a refreshing cocktail, we discover more about Robert’s latest content marketing strategy – The Mullet.

This week, Cathy McKnight is at CMS Connect 25 and shares with us the latest talking points from the world of content management.

This week in The Rose and Rockstar, Ian asks Robert’s advice about providing 90-day plans during a recruitment process.

This week, Ian shares a real example of creating a first 90 plan for a CMO role.

This week in The Rose and Rockstar, Robert shares some timely thoughts on how B2B marketers can use culture jacking.

This week, Jeff continues his vacation, so our host, Ian Truscott, is joined by Simon Daniels, a marketing and revenue operations expert and former Forrester analyst, as well as a returning guest of the show. In this episode, they dig into a LinkedIn post that Simon shared, referring to him catching up on some reading…

This week in The Rose and Rockstar, Robert shares some thoughts on what AI might be learning about your brand.

This week, Ian and Jeff return to the topic of budget benchmarking, picking six hits from six industry reports.

This week in The Rose and Rockstar, Ian and Robert discuss budgeting and the experience and techniques from Robert’s broad range of clients.