CAREER OVER CELEBRITY: Three times as many children ages 8-12 want to be YouTubers than astronauts. But the Creator Economy is far more than just YouTube and TikTok. This show reaches past Social Media stardom and focuses on the careers and market trends that make the Creator Economy just that – an economy. We do this by spotlighting niche-specific influencers the uninitiated have no concept of, or as we like to call them – Tiny Giants!
In this episode of Tiny Giants, host T. Adeola interviews Maria Sipka, a pioneer in influencer marketing. Maria shares her mission to bring more consciousness into advertising through meaningful and impactful storytelling. They discuss the importance of connecting to one’s passion and community in the creator economy. This episode is brought to you by CreatorParent.com,…
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In this episode of Tiny Giants, host T. Adela interviews Trish Witkowski, president of FoldFactory.com and host of the popular YouTube series, “60 Second Super Cool Fold of the Week.” Trish shares her journey from a side gig to becoming a leading expert in folded print and direct mail samples. She discusses the power of…
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Getting a full-ride scholarship to play ball for a D-1 school is a proven path to success and common aspiration for both children and their parents. However, like most things in the Creator Economy it’s taken to new heights. In this episode of Tiny Giants, host T. Adela discusses name image likeness, or NIL deals…
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In this episode of Tiny Giants, T. Adeola interviews Nora Dunn, also known as the Professional Hobo. Nora shares her journey of selling everything she owned, including her financial planning practice, to travel the world as a digital nomad. With over 75 countries under her belt, Nora combines her financial expertise with her travel experiences…
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In this episode of Tiny Giants, host T. Adela discusses two new laws in Ohio and Illinois designed to protect children; Ohio’s temporarily block Social Media Parental Notification Act and Illinois’ amended child labor law. While no legal advice was given, these laws are important developments in the digital legal landscape that are sure to…
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In this episode of Tiny Giants, T. Adeola interviews Wendy Williams, co-host of the podcast “Fruit Loops: Serial Killers of Color.” They discuss the often untold stories of true crimes committed by people of color and their victims. Wendy shares insights into the history, culture, and social environment that may have contributed to the evolution of…
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This week host T. Adeola talks with c-suite trailblazer Adanta Ahanonu. Adanta Ahanonu (she/her) is a nonprofit executive leader with expertise in program management at the intersection of workforce development and higher education and has a strong passion for helping others achieve their full potential. Currently, she serves as the Chief Program Officer at COOP…
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This week on the podcast host T. Adeola speaks with Emmy Award Winner, Mario Armstrong. Mario Armstrong is a two-time Emmy Award Winner, Entrepreneur, Public Speaker, TV and Podcast Host. He teaches Creators & Entrepreneurs how to build their brand, monetize their passions and build profitable products and businesses. He’s the Creator and Host of…
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This week on the podcast host T. Adeola talks with K-pop influencer turned agency owner and Creator Economy Evangelist, Tinashe Chaponda. Formerly a YouTuber, Chaponda grew his channels to over 25k subscribers at 30 million channel views and worked with brands from Plato’s Closet and Coco International. Afterward, Tinashe started Sosani Studios, a creative ad…
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Today host T. Adeola catches up with The World’s Most Industrious Storyteller, Park Howell. Having grown purpose-driven brands by as much as 600 percent; Park is a 35+ year veteran of the advertising industry and now consults, teaches, coaches and speak internationally to help business, sales and marketing leaders excel through the stories they tell….
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