The Magic of Celebrity Product Placement as Influencer Marketing
Sarah Shaw on the art and practice of getting celebs to use your product
Read moreWant Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence – The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There’s a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.
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Sarah Shaw on the art and practice of getting celebs to use your product
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Travel influencer Gary Arndt has some frank things to say about social media, travel influence and more
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Jamie Lieberman of Hashtag Legal visits Winfluence to talk FTC, IP and Defamation
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The new college text from Dr. Karen Freberg is useful for business owners and influencers
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Suhit Amin became a successful influencer, beat cancer and is now building an influencer marketing agency
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Jamie Reardon and Cristine Viera, co-founders of the first end-to-end influencer solution, join Winfluence for a chat
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Arik Hanson backs up a theory that older PR pros are biased against Influencer Marketing ... at their own peril
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Insights from Matter of Form's Rachel Clay on Luxury Brands, Influence Strategy and More
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Qianna Smith Bruneteau explains the American Influencer Council's origins and purpose
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Podcast and blogging pioneer C.C. Chapman says TikTok is pointless -- but ...
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