Dec 18, 2020
How a B2B Company Became an Influencer
Wipro went from participating in the IT space to influencing it. Marc Meyer explains how.
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Winfluence – The Influence Marketing Podcast
Want Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence – The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There’s a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.
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Winfluence – The Influence Marketing Podcast
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Dec 16, 2020
The Essence of Tamar – A Fragrance and Long-Time Influencer
Tamar Weinberg discusses influencers of the mid-2000s versus the influencers of today, plus her new fragrance
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Dec 11, 2020
The Ultimate Personalization Strategy for Influencer Outreach & Audience Building
Video email breaks through the clutter and ignites enthusiasm from the recipient
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Dec 9, 2020
Advice for Influencers & Brands from an Original Influencer
B5 Media founder & former CEO Jeremy Wright and today's influencer marketplace
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Dec 4, 2020
Evolving Influence Marketing Software Beyond Social Influencers
AspireIQ's latest version plugs in buyer and CRM data to expand the role of influence
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Dec 2, 2020
The Sophistication of B2B Influence Marketing
An original in-company influencer, Mel Carlson, is building the same for his clients
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Nov 27, 2020
Breaking Down Trend, a Curated Influencer Marketing Platform
Exploring a different take on influence marketing software with Trend.io's Jay Desai
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Nov 25, 2020
One Influencer’s Superior Success Method
Actor and singing instructor Aaron Anastasi on becoming a successful influencer
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Nov 20, 2020
The Primal Brain Science Behind Influence Marketing
Tim Ash explains how our brain works and why influencers are influencers
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Nov 18, 2020
Turning Executives into B2B Influencers
There is something beyond thought leadership as Carter Hostelley explains
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