On this episode we give thanks to those who have collaborated with us and helped us in our career journeys. Andy invites former coworker and current Brand Manager at Boncom, Valerie Evans, onto the program to discuss their journey 3+ years ago. Together they were tasked with learning LinkedIn, a new vertical, and writing styles during a pandemic. How…

Has your social media feed become a lot of junk or a lot of white noise around the holidays? 🎁 Andy puts on his professor hat this afternoon and sees if he can work with Jess to develop a repeatable #BlackFriday marketing plan, that breaks through the boring! Learn more about your ad choices. Visit…

We welcome back Owner and Executive Director of the Mental Health Marketing Conference, Steve Turney! Following the success of the 2023 edition of the conference Steve is back into planning mode for the next cycle. From inspiring mental health conversation to marketing strategies in the industry, this conference is certainly special. Let’s take a look…

📚We’re back this afternoon with our Marketers Book Club! 📚 Jess Nickerson and Andy Pondillo will be joined by author, designer, and educator Susie Wise. Together we conduct a book club review of “Sitting Pretty” authored by Rebekah G. Taussig. During this discussion we take a look at how Rebekah challenges typical views of disability…

Come whiteboard with us to build a better marketing strategy on this mini episode! Learn more about your ad choices. Visit megaphone.fm/adchoices

The more we talk about marketing, the more layers we discover. There are so many different levels to this field, and all have their unique learnings. In this episode Jess and Andy discuss the nuances to marketing for an IPO, gaining investors, and building brand messaging that will resonate down the line. We’re excited to…

Jess Nickerson and Andy Pondillo have their first #AMA session with a fully unscripted episode! Learn more about your ad choices. Visit megaphone.fm/adchoices

What happens when marketing, sales, business, and leadership all collide? We call that entrepreneurship! On this episode we explore the creative mind of David Schneider, CEO of Shortlist, to discuss his entrepreneurial journey. Leading growth at Shortlist, David’s company specializes in SEO, website development, and content mastery. What does it take to operate successfully in today’s climate?…

I’m sure we can all think of a list of our creative ideas that are stuck somewhere on a back burner that have never seen the finish line. Building a new program or product can be challenging! So what does it take to unlock your ultimate inner creativity in a way that can best support…

Have you been experiencing “Summertime Madness” with your seasonal marketing? As the temperatures stay warm, summertime marketing is in full swing for the month of August. (It’s not time for pumpkin spice quite yet) In this episode we discuss the nuances of seasonal marketing Zain Bidiwala. A digital and social media veteran, Zain has excelled in…