PR Talk

PR Talk interviews the media for a change. What makes them tick? What are their PR pet peeves? And most importantly, how can we get stories placed? The marketing, PR and media advice we provide is for everyone — whether you’re a newbie looking to get into the field, or a senior-level pro keeping up-to-date with current trends. Along the way, we learn about careers in media to aid aspiring journalists!

Contributed Articles | Chapter Five

Excerpts from A Modern Guide to Public Relations by Amy Rosenberg. Contributed Articles

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Start Brewing Up Your Thought Leadership Efforts

Amy Rosenberg’s interview on AMA Puget Sound’s Coffee Talk Series with host Julie Lichtenberg. Amy shared her knowledge of thought leadership and why many organizations are using thought leadership in their PR and Marketing strategies.

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Editorial Calendars | Chapter Five

Excerpts from A Modern Guide to Public Relations by Amy Rosenberg. Editorial Calendars

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Behind the News with Christine Pitawanich: An Education in Pandemic Reporting

Christine Pitawanich, a KGW education reporter, discussed her experience reporting during the pandemic, education reporting, and TV pitch tips.

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Print Timelines & Who To Pitch (titles) Print & Online | Chapter Five

Excerpts from A Modern Guide to Public Relations by Amy Rosenberg. Print Timelines & Who To Pitch (titles) Print & Online

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Building Your Media Lists | Chapter Four

Excerpts from A Modern Guide to Public Relations by Amy Rosenberg. Building Your Media Lists

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‘Monetizing the Mic’ with Jessica Rhodes

Learn the importance podcasts can play in a PR outreach strategy, how pitching these opportunities differs from other media types and more.

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Media Etiquette | Chapter Four

Excerpts from A Modern Guide to Public Relations by Amy Rosenberg. Media Etiquette

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Just Amy: On Being a Table Flipper

Amy shares her thoughts on Roe V. Wade, DEI, Gun Control and More

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Blog Posts | Press Kits | Media Drops | Your PR Toolbox | Chapter Three

Excerpts from A Modern Guide to Public Relations by Amy Rosenberg. Your PR Toolbox, Blog Posts, Press Kits & Virtual Press Rooms and Mail Drops, Snail Mail and the Telephone

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