The Extra Shot

Ready for a wild ride through the ever-changing world of Digital Marketing? Meet May King Tsang and Amanda Webb as they unravel the latest digital marketing trends and social media news. They’ll keep you in the loop with the latest news so that you can continue your online marketing success. Hold on tight, they always deliver top-notch insights but they don’t always agree.

Bonus: What will we use WhatsApp screen sharing for?

WhatsApp is rolling out screen-sharing for mobile and Windows desktop. How can businesses use this cool new tool? Learn more about your ad choices. Visit megaphone.fm/adchoices

Read More

005 – Should Influencers ask for freebies? TikTok makes e-commerce easy

It all gets a bit heated this week when May King and Amanda disagree about an influencer campaign that either won or lost the internet. They also discuss TikTok’s new Fulfilled By TikTok e-commerce offering for the UK and welcome guest contributions from Jaysica Marvell and Hanna Laatio McDonnell Learn more about your ad choices….

Read More

Bonus: Do we secretly love the algorithms?

We all hate the algorithms right? They’re just robots that seem to think they know what we want (but don’t). Would a chronological feed be better? Learn more about your ad choices. Visit megaphone.fm/adchoices

Read More

003 – Bad influencers, Uno and scam ads

This week in the topical digital marketing show for business. May King and Amanda award Mattel the won the internet award. But who lost the internet? They also discuss the rise of scam ads on social and search.

Read More

002 – Is Twitter still Twitter? The Nike Soccer Scandal & Barbie

May King and Amanda talk about Elon Musk’s Twitter rebrand, a potential brand-damaging move from Nike, and a bit of Barbie

Read More

001 – May King gives Amanda Threads FOMO

Meta’s Twitter alternative Threads was launched but people in the EU can’t get it. Amanda is in Ireland which is still in the EU, May King is in the UK. They meet in a pub to discuss the newest network on the block.

Read More