Are you drowning in the sheer volume of contradicting marketing and sales speak? Do you find yourself perplexed and overwhelmed by recommendations from "marketing & sales gurus" ? How can the thought processes of marketing and sales be based on the one size fits all mentality? They can't be! Rethinking conventional wisdom is always good practice but rethinking conventional marketing and sales wisdom is necessity. If you aren’t sure how to ignore the bad and test the good, then welcome to the Rethink Marketing Podcast. The…
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Are you drowning in the sheer volume of contradicting marketing and sales speak? Do you find yourself perplexed and overwhelmed by recommendations from "marketing & sales gurus" ? How can the thought processes of marketing and sales be based on the one size fits all mentality? They can't be! Rethinking conventional wisdom is always good practice but rethinking conventional marketing and sales wisdom is necessity. If you aren’t sure how to…
On episode 18 of take5: The Rethink Marketing Podcast, We look at why many marketing thought leaders have proclaimed the death of digital display. If they’re right, will digital display…
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On episode 17 of take5: The Rethink Marketing Podcast, Eric and Colin pull back the curtain on using clickbait in your content strategy. If done with integrity, curiosity-piquing language…
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On episode 16 of take5: The Rethink Marketing Podcast we have a fascinating conversation with legendary linebacker, nonprofit spokesman, and successful businessman Chris Spielman. Chris shares his thoughts…
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On Episode 15 of take5: The Rethink Marketing Podcast looks at confusing strategy with tactic. The thought that strategy and tactic are the same is a misconception. They…
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Episode 14 of take5: The Rethink Marketing podcast dives into sales funnels, layers, and the customer journey. Ask people to describe a sales funnel and enjoy the variety…
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On Episode 13 of take5: The Rethink Marketing podcast we question the idea of digital platforms like LinkedIn killing the need to get involved in traditional networking groups. Are…
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On Episode 12 of take5: The Rethink Marketing Podcast we discuss the misconception of marketing simply serving as a support role to sales. Not only is this wrong…
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On Episode 11 of take5: The Rethink Marketing Podcast, we sit down with Jamie Charlton, CEO and co-founder of Saxon Financial Services to discuss sales and marketing compensation…
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On Episode 10 of take5: The Rethink Marketing Podcast we take a close look at why promoting your top sales rep to a leadership role can often times…
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On Episode 9 of take5: The Rethink Marketing podcast we talk about scalability and the notion of if the specific tactic is working how far do you push…
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