Are you drowning in the sheer volume of contradicting marketing and sales speak? Do you find yourself perplexed and overwhelmed by recommendations from "marketing & sales gurus" ? How can the thought processes of marketing and sales be based on the one size fits all mentality? They can't be! Rethinking conventional wisdom is always good practice but rethinking conventional marketing and sales wisdom is necessity. If you aren’t sure how to ignore the bad and test the good, then welcome to the Rethink Marketing Podcast. The…
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Are you drowning in the sheer volume of contradicting marketing and sales speak? Do you find yourself perplexed and overwhelmed by recommendations from "marketing & sales gurus" ? How can the thought processes of marketing and sales be based on the one size fits all mentality? They can't be! Rethinking conventional wisdom is always good practice but rethinking conventional marketing and sales wisdom is necessity. If you aren’t sure how to…
On Episode 8 of take5 we discuss content or as the title suggests, why the lack of it could lead to complete nothingness as far as your marketing…
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On Episode 7 of take5 we discuss the fallacy around creating a marketing campaign that goes viral. While everyone would love this to be the end result of their…
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On Episode 6 of take5 we take a closer look at the service of a Digital Audit. Are they beneficial and an essential step in understanding if your…
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On Episode 5 of take5 we take a close look at bounce rate and discuss some common logical fallacies around the meaning of those rates. We are conditioned…
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On Episode 4 of take5, we talk Google my business and why it just might be the most important part of your web presence. The idea of your…
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On Episode 3 of take5, we discuss Big Media and if it really can solve all of your marketing needs. As the digital landscape continues to expand and drive…
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In episode 2 of the Rethink Marketing Podcast, we take a high level look at Fractional Marketing. It works swimmingly in some situations, so why does it often…
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In episode 1 of the Rethink Marketing Podcast, your co-hosts Colin Jeffries, a marketing thought-leader, and Eric Reed, a sales and ad-tech innovator, take a look at the…
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