Talking Points #51 – 2/4/16
Companies and brands might be assuming that their employees have a significant level of social media skills. Arik and Kevin talk about why social media training should be…
Read moreGet relevant news and advice about public relations, corporate communications, social media and marketing each month from Arik Hanson and Kevin Hunt. Arik is a solo marketing and communications consultant in Minneapolis/St. Paul and Kevin leads corporate communications content, channels and analytics at General Mills.
Companies and brands might be assuming that their employees have a significant level of social media skills. Arik and Kevin talk about why social media training should be…
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Many companies and brands are thinking about, or already are, producing podcasts. Arik and Kevin recap an event they participated in on the topic, and talk about the…
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Arik and Kevin discuss a new report on the state of corporate social media (and employee social media advocacy), how PR pros can and should interact with journalists,…
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Arik and Kevin close out 2015 with some thoughts on social sharing, video marketing, corporate spokespeople in social media, user experience on websites and why we all might…
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The Fortune 500 is cooling on corporate blogging according to new data on social media usage by big companies. Arik and Kevin discuss that finding, plus the other…
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Interview edition – Jen Swanson, Director of Digital Marketing at Children’s Hospitals and Clinics of Minnesota, joins Arik and Kevin to talk about her role with the launch…
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Are you considering messaging apps for your PR or marketing programs? Arik and Kevin share some interesting data from a new survey of the tech and media landscape,…
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So what do journalists want from a PR pro? Arik and Kevin share their thoughts. Also, why your company or brand – and your leaders – should express…
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Guest co-host Bryan Vincent – director, Digital Communications and Social Media at UnitedHealth Group – joins Arik and Kevin. They discuss why some companies are not taking advantage…
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Communicators have a tough job, trying to restore or grow trust in their company CEO. Arik and Kevin look at a report on CEO trust and have some…
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