Inside the minds of the leaders, founders and operators shaping business, culture and the creator economy — revealing how influence is built, trust is earned and attention is turned into revenue. Hosted by Gordon Glenister.
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Inside the minds of the leaders, founders and operators shaping business, culture and the creator economy — revealing how influence is built, trust is earned and attention is turned into revenue. Hosted by Gordon Glenister.
In this episode Gordon Glenister, Global Head of Influencer Marketing at the BCMA, talks with Eric Dahan the CEO of leading influencer agency Open Influence and discusses why…
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Katy Coffield is the CEO and founder of the Foodie Tribe and runs a successful influencer marketing agency dedicated to food. Hear her fascinating story and why working…
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In this episode we speak to Amber Doig-Thorne who is a highly successful actress, presenter and content creator. Amber talks openly about her experiences as a content creator,…
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The European Advertising Standards Alliance (EASA) represents all the leading advertising government bodies in Europe. In this episode we hear from Director General Lucas Boudet on their work…
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Getting the right shot is never easy, we discuss some of the ups and downs of working as an influencer photographer. We talk to Rebecca Spencer & Latoya…
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PR and Influencer marketing are often intertwined, Gordon Glenister, Global Head of Influencer Marketing at the BCMA, talks with Director General of the Public Relations & Communications Association…
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Head of strategy at Live & Breathe and Founder of Virtual Influencer Agency Dudley Nevill-Spencer talks with Gordon Glenister, Global Head of Influencer Marketing at the BCMA about…
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Top Tik Tok star Laura Edwards talks to Gordon Glenister, Global Head of Influencer Marketing at the BCMA, about the growth of Tik Tok and how important it…
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In this episode we hear about the rules of advertising practices in the influencer marketing industry – Gordon Glenister, Global Head of Influencer Marketing at the BCMA (www.thebcma.info)…
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In this episode we hear about life in lockdown – Gordon Glenister, Global Head of Influencer Marketing at the BCMA (www.thebcma.info) talks with Influencers Anthea Biggs and John…
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