The Making of a Marketer

LinkedIn Client Solutions Consultants, Jess Nickerson and Andy Pondillo explore the world of marketing through their unique paths. Each week they tackle a unique topic in the world of marketing, giving listeners the opportunity to live it in the moment through their eyes.

The Making of a Marketer – The KPI of Building Community

Are you asking your marketing team about the legacy they will leave, want to leave, or could collaborate to leave? In this episode Jess leads us into a new exercise to find the KPI of community. Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Making of a Marketer – Bosses, Risks, and Rewards

On today’s episode we welcome Andy’s former boss Michael-David Reilly! Entrepreneur, Photographer, and Director of Marketing, MD has traversed a career of changes, triumphs, and teachings. We plan to cover a good deal of ground from old times to new media strategy to leading marketing in 2025. We will take a journey through the impressive…

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The Making of a Marketer – Halloween in July?

Halloween in July, Christmas in October, ecommerce all year? Jess and Andy start their holiday talk, because the marketing world told us to! 🎃🎄 Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Making of a Marketer – Harnessing Purpose

In a monumental 100th episode of the show we welcome back Marketing Healthcare Executive, and author, Melissa Fors Shackelford, MBA. Her new book “Harnessing Purpose A Marketer’s Guide to Inspiring Connection” recently hit shelves, inspiring marketers to find their magic throughout their professional journey. From leadership conversations to creative craft to empowering your creative abilities,…

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The Making of a Marketer – Cannes Experience

On today’s episode we explore all that was the 2025 Cannes Lions Festival with Tombras CCO Avinash Baliga. Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Making of a Marketer – Cultural Relevance Defined

Today we discuss the aspect of being culturally relevant in the marketing room and the professional world. How does the art of creativity and culture, find its way into an analytical room? To help us we welcome Elizabeth Behler ,SPCSHP SVP of Brand & Strategy, to the program. Over the course of her career Elizabeth…

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The Making of a Marketer – 10 Year Reunion

We are celebrating Jess Nickerson’s 10 years at LinkedIn! But what does it mean to work at a company for 10 years, while still embracing creativity and growth? Today Andy Pondillo picks Jess’s brain on a decade of success. Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Making of a Marketer – Selling Unconventional Ideas

Today we welcome the engaging, humorous, and original nick power! As Head of Marketing at Noun Project, Nick is not only a marketing leader but someone who brings his expertise at scale through his personal brand.Developing a popular post series, the “nick power LinkedIn takedown,” Nick is rethinking the way algorithms and personal brands work…

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The Making of a Marketer – Memorial Day Marketing Banter

Jess and Andy lead us into Memorial Day Weekend discussing some of the things they’ve been hearing around marketing rooms lately Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Making of a Marketer – The Art of Podcast Marketing

Start your weekend off right with a little motivation and exploration around the world of Podcast Marketing with Casey Cheshire 🎤. As we learn more about what it takes to stand out. How are personal brands making themselves sizzle when it comes to the art of a podcast? Learn more about your ad choices. Visit…

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